Best Gambling and Betting Affiliate Programs List

Best Gambling and Betting Affiliate Programs List

646b0fe9da338.png

A strong partnership with leading brands plays a crucial role in the development of the gambling and betting industry. With the market estimated at $72 billion in 2022 and projected growth of 12% this year, the online gambling sector is becoming more and more profitable. To promote their products, numerous online providers offer affiliate programs. In this comprehensive guide, you'll learn about the process of becoming an affiliate partner, and the different types of earnings that are available in the gambling and betting affiliate market.

 

What Is A Gambling and Betting Affiliate Program

 

A gambling and betting affiliate program is a form of marketing that allows affiliates to earn commissions by promoting gambling and betting providers. Affiliates are responsible for directing potential players to these websites through various marketing strategies, such as social media advertising or blog posts. Once a player clicks through an affiliate's unique link and makes a deposit or places a wager, the affiliate earns a commission based on the agreed-upon payment structure. With the growing popularity of online gambling and betting, affiliate programs have become an essential part of the industry's marketing landscape, offering a win-win scenario for both the platforms and their partners.

 

How Does It Work?

To attract and retain a steady flow of new players, finding the right approach is key. As affiliates, it's important to diversify your marketing strategy so that you can tap into a broader range of users. Whether it's through social media, email, or online ads, there's really a variety of ways that people can come across these affiliate links, and each one is designed to cater to the individual preferences of internet users.

 

To be more specific, there are many different schemes for how players come to visit gambling and betting sites. Some visitors may come across advertisements on social media platforms and get enticed by the promise of exciting gameplay, bonus rewards, and high chances of winning. Others may follow a link in an email or app advertisement that would lead them to the site. There are also those who may simply browse on the web and come across ads for a betting or gambling site, and click on them out of interest.

 

In addition, players are encouraged to visit gambling and betting sites through banners, text links, and other content on the affiliate’s website. Affiliate links redirect visitors to the brand site, and commissions are based on the wagering activity of the referred players. Revenue is calculated based on the number of players and their deposits.

Types of Earnings in Affiliate Programs

 

The best gambling and betting affiliate marketing programs enable affiliates to turn their creativity into tangible income. To succeed in this market, affiliates should choose platforms with transparent payment systems. There are a variety of payment schemes adopted by modern affiliate programs, and below we will describe the most popular and interesting ones.

 

Revenue-Share

 

Revenue-sharing involves a percentage-based commission for referrals who generate lifetime losses, meaning the affiliate receives a percentage of the brand’s revenue. This mutually beneficial model incentivizes affiliates to direct more traffic to the brand’s website. Highly reputable affiliates earn up to 50% commission, with no negative carryover.

 

CPA

 

The Cost Per Action model pays commissions for every specific action a player performs. This model is the most popular in the gambling affiliate market and includes actions such as registration, video tutorials, deposits, and specific games.

 

CPL

 

The Cost Per Lead model pays a commission for every player who registers with the casino or downloads the software. This model is less commonly used today because some companies use questionable methods for finding and reporting leads to generate more income.

 

Hybrid Models

 

Hybrid models combine CPA and revenue-share or more customized options. This approach allows affiliates to create payment models that cater to both the brand and the affiliate’s needs. For example, affiliate payments may include a set price per player plus a percentage of general revenue share.

Flat Fee

A flat fee involves placing the brand in a specific position. It is recommended that publishers with a certain amount of FTD request flats for the top 3-5 positions. This allows publishers to get money in the short term and reinvest it back into the website. The biggest downside is that advertisers do not always get the expected result, which can damage relationships between these two sides.

Listing Fee

 

A listing fee involves placing the brand without being tied to a specific position. This is mainly recommended to large publishers who want to test advertisers on 5 or more positions. From the advertiser's point of view, it is not always possible to test the brand qualitatively.

Min Guarantees

 

Min guarantees involve placing the brand with the condition of meeting KPIs. These conditions usually apply to larger sites. The advertiser guarantees that they will bring a certain number of FTDs during the specified period. Again, the main downside falls on the advertisers, as if the advertiser does not bring the agreed-upon number of FTDs, they have to compensate for the difference from their personal funds.

Choosing the Best Gambling and Betting Affiliate Program

 

Gambling and betting affiliate programs are some of the most valuable in the affiliate marketing industry. With the rise of online gambling and betting, more and more people are looking for ways to monetize their traffic while offering valuable services to their audience. But with so many options available, how do you choose the best program for you?

Each affiliate program offers different commission rates, marketing materials, and support. Some programs may offer higher commission rates but have stricter requirements for affiliates, while others may offer lower rates but have better marketing materials and support. It's important to consider your own needs and goals as an affiliate when choosing a program.

 

Another factor to consider is the legality and regulations surrounding gambling and betting in your region. It's important to ensure that you are following all laws and regulations when promoting these programs.

 

In addition, the best gambling and betting affiliate program for you will depend on your individual goals, needs, and audience. With careful consideration and research, you can find a program that meets your needs and helps you earn a solid income through affiliate marketing.

Best Affiliate Programs 2024

At RevenueLab, we believe that affiliate marketing is an excellent way for businesses to generate additional revenue streams and grow their online presence. By partnering with trusted and reputable affiliate programs, marketers can promote products and services that they believe in, while earning a commission for their efforts.

 

By assessing and analyzing various gambling and betting affiliate programs, we have come up with a list of the best ones in the industry. However, it's important to note that this list is subjective and based on our own assessment of the programs. 

 

Best Affiliate Programs List includes:

1. RevenueLab:

RevenueLab is a leading performance-based affiliate marketing network with over 1200 iGaming brands in the gambling vertical. As the most trusted platform connecting advertisers and affiliates in the iGaming industry, RevenueLab enables marketers to monetize traffic from all around the world. With the trusted and easy-to-use affiliate program, you can promote products that you truly believe in and earn a commission for your marketing efforts.

2. BitStarz:

0e0a4361b6fa9cf8c094be54f474093d.png

BitStarz is a popular online casino that offers a wide range of games, including slots, table games, and live dealer games. The casino has a high payout rate, as well as excellent customer support through chat, email, and phone. BitStarz's affiliate program offers a commission rate of 40%, which is one of the highest in the industry. Their program also provides affiliates with a dedicated account manager, marketing material, and tracking tools.

 

3. Cafe Casino:

1bfc3759a8a67a24f4309e2f5cf469f0.png

Cafe Casino is a US-based online casino that offers a vast range of games, including slots, table games, and video poker. The casino is known for its fast payouts and excellent customer support. Cafe Casino's affiliate program offers a commission rate of up to 35%, depending on the number of new depositing players an affiliate refers to. They also provide dedicated account managers, reporting tools, and marketing material.

 

4. PokerStars:

3816761acefc84f1f4b2e4bbb2530884.png

PokerStars is a leading online poker site, which offers a wide variety of poker games, tournaments, and events. The platform has a vast user base and offers excellent customer support through a dedicated support team. PokerStars' affiliate program offers a commission rate of up to 60% on net revenue generated by referred players. The program also offers affiliates access to marketing material, dedicated account managers, and tracking tools.

 

5. 1xBet:

b61982bcb2f65dcc5e00b5e573a669e5.png

1xBet is a popular sports betting provider that offers a variety of sports to bet on, including football, tennis, and basketball. The platform also offers live betting, virtual sports, and esports. 1xBet's affiliate program offers a commission rate of up to 25% on net revenue generated by referred players. The program also provides affiliates with promotional material, dedicated account managers, and tracking tools.

 

6. Bovada:

59d7f4aa46ad9b5f2387737d50a8b1c0.png

Bovada is a leading US-based online sports betting and casino provider that offers a variety of sports to bet on, including football, basketball, baseball, and horse racing. Bovada also offers a wide range of casino games, including slots, table games, and live dealer games. Bovada's affiliate program offers a commission rate of up to 45%, depending on the number of new depositing players an affiliate refers to. The program also provides affiliates with reporting tools, marketing material, and dedicated account managers.

 

7. William Hill:

2de6cd7abee66d460df5957aec93dfd6.png

William Hill is one of the oldest and most respected sports betting companies globally, offering a broad spectrum of sports to bet on, including football, basketball, horse racing, and boxing. William Hill also offers a wide range of betting options, such as live betting and in-play betting. William Hill's affiliate program offers a commission rate of up to 30%, depending on the number of new depositing players an affiliate refers to. The program also provides affiliates with promotional material, reporting tools, and dedicated account managers.

 

8. 1win:

055e5c92ea3a2032a545c06843d7b7ec.png

1win is a rising star in the sports betting industry, offering a broad spectrum of sports to bet on, including football, basketball, and tennis. 1win also offers online casino games to its customers. 1win's affiliate program offers a commission rate of up to 30% on net revenue generated by referred players. The program also provides affiliates with promotional material, dedicated account managers, and tracking tools.

9. mBit:

c4d2b1b0d5fad5fea48ff48f719cc63f.png

mBit is a popular online casino, offering a vast array of games, including slots, table games, and live dealer games. mBit also accepts many cryptocurrencies as payment, including Bitcoin, Bitcoin Cash, and Ethereum. mBit's affiliate program offers a commission rate of up to 50% on net revenue generated by referred players, which is one of the highest in the industry. mBit also provides affiliates with updated marketing material, dedicated account managers, and tracking tools.

 

10. MrQ:

e943b8ad8cded3925cf45d89a7fe1d3f.png

MrQ is a UK-based online casino that offers a unique selection of games, including slots and bingo. MrQ is known for its excellent customer support and fast payout service. MrQ's affiliate program offers a commission rate of up to 40% on net revenue generated by referred players. The program also offers affiliates promotional material, dedicated account managers, and tracking tools.

 

11. Betsson:

4feb37f99217ab8d1d3a34cb0028b6ec.png

Betsson is a leading online gambling provider, offering a vast array of sports betting options and online casino games. The platform accepts various payment methods, including credit cards, e-wallets, and bank transfers. Betsson's affiliate program offers a commission rate of up to 50% on net revenue generated by referred players. The program also provides affiliates with promotional material, reporting tools, and dedicated account managers.

Best Affiliate Programs 2024: A Close-up Look at What Makes Them Stand Out

 

It's important to understand that what we consider the best affiliate marketing programs may differ from other opinions. Our rating is based on our experience working with these brands and analyzing their potential profitability. Ultimately, the success of an affiliate program depends on many factors, including the audience, marketing strategies, and the promotions offered by the brand.

 

To sum it all up, affiliate marketing is an excellent way to earn money online by promoting products or services of other companies. As the world is moving towards a more digitalized space, affiliate marketing offers the perfect opportunity to tap into the online market and make a profit.

 

In this article, we have discussed the top 11 affiliate programs that are known for their reliability, high commissions, and ease of use. Each of these programs has its unique features and advantages, making it essential to explore and choose the one that best suits your niche or interest.

 

First on the list is RevenueLab, a trusted affiliate program focusing on gambling and offering high commissions and easy-to-use features. Next is BitStarz, a leading online casino that offers a range of games and generous commission rates for affiliates. Cafe Casino is another popular online casino with a high rate of commission for affiliates.

 

PokerStars, known for its world-class poker tournaments and events, also offers a lucrative affiliate program. 1xBet, a popular online sports betting platform, offers a competitive commission rate for affiliates as well. Bovada, a well-established online casino, has a reliable affiliate program that offers competitive commission rates.

 

William Hill, one of the oldest and most trusted names in the sports betting industry, has a comprehensive affiliate program that includes a range of products and services. 1win, a relatively new online casino with a diverse range of games, offers a high commission rate for affiliates. mBit, a popular crypto casino, has a unique affiliate program that offers flexible commission rates.

 

MrQ, a popular online bingo site, offers a generous commission rate and a user-friendly affiliate dashboard. Finally, Betsson, a leading online gambling company, offers a comprehensive affiliate program with a range of products and a competitive commission rate.

 

Conclusion

 

Choosing the best affiliate marketing program for your needs involves considering multiple factors such as the brand reputation, the commission rates, the cookie duration, and more. The best affiliate programs rating we presented here can give you a good starting point for your research. As always, it's essential to set clear goals, track your performance, and adjust your strategy accordingly. With a bit of effort and the right affiliate program, you can achieve significant financial rewards.

 

By understanding the importance of affiliate programs in marketing, individuals and businesses can tap into the power of partnerships to generate income and drive sales. By leveraging the best affiliate programs outlined in this article, you can strategically promote products that align with your interests and values.

 

We know affiliate marketing inside and out, and we're not afraid to showcase our competitors. Join us today to benefit from our unmatched expertise and take the first step towards maximizing your income!

Get access to our offers

MrQ Affiliates Affiliate Program Review from RevenueLab

MrQ Affiliates is a well-known and reputable affiliate program that offers affiliates the opportunity to earn commissions by promoting their brands. Founded in 2018, MrQ Affiliates has quickly grown to become one of the most popular affiliate programs in the iGaming industry.

Betsson Affiliates Affiliate Program Review from Revenuelab

Betsson Affiliates is a world-renowned affiliate program that’s all about quality partnerships, excellent support, and generous profits. It boasts an impressive portfolio of world-class gaming brands that offer a diverse range of online betting services, including sports betting, casino games, poker, and more. Betsson prides itself on providing a safe, fair, and responsible gaming environment, as well as placing customer satisfaction at the forefront of every business decision.

Bovada Affiliates Affiliate Program Review from RevenueLab

Bovada is a popular online gambling website that offers a range of services, including sports betting, casino games, and poker. As a member of Bovada Affiliates, you can promote the brand and earn commission for every player who signs up through your referral link.

PokerStars Affiliates Affiliate Program Review from RevenueLab

PokerStars Affiliates is a program that helps online marketers and other affiliates with promoting the brand of PokerStars. It is a program that has been designed to suit both large and small affiliates, with great resources and support to help grow your business. PokerStars Affiliates offer competitive commission rates and a range of payment options that let you receive your winnings in a way that suits you.

Betchain Affiliates Affiliate Program Review from RevenueLab

Cryptocurrencies in general and bitcoin in particular have been popular for many years. Webmasters and other people working with BTC have a great opportunity to earn additional income. BetChain Casino, which offers the BetChain Affiliate Program, allows them to earn good money. Detailed information about this program, how to join, terms and conditions are listed in this Betchain Affiliates Affiliate Program review.

Cafe Casino Affiliate Program Review from RevenueLab

Cafe Casino Affiliates is a program designed for online marketers who want to promote Cafe Casino products. This platform offers a wide range of games, including online slots, specialty games, table games, and video poker. It was first launched in 2016 and is among the top casinos available to USA players. The casino has a user-friendly interface that makes playing games easy and exciting.

LVBETPartners

The LvBet Partners was created to promote multi-platform online gambling brand LVBet. The platform is easy-to-navigate and it is accessible on any device including smartphones or tablets. Affiliate program offers its affiliates a commission that can reach 40%, CPA and Hybrid plans and no negative carryover policy to start every month from scratch. In addition, new partners are given the opportunity to earn an increased commission rate from revenue sharing model in the first two months of their work with the program.

AffRepublic

AffRepublic is an official affiliate program that was created to promote several brands – Wild Tokyo Casino, NeedForSpin Casino and Rolling Slots Casino.

9Winz Affiliates Affiliate Program Review from RevenueLab

9Winz Affiliates is a slightly new affiliate program on the market that was created in 2020 to promote online gambling brand of the same name called – 9Winz Casino. This online casino targets mostly to the one market – Indian, which allows affiliates to get a good conversion rates.

AffAlliance

AffAlliance is an affiliate program that was created to market several online gambling brands called Golden Lion, Bovegas and Eclipse Casinos. This affiliate program offers affiliates new brands to promote, a choice of commission plans and stable payments.

Aff.House Affiliates

Aff.House affiliate program was created to promote online casino brand called VipSlotClub Casino. This affiliate program offers affiliates to promote a popular brand on the gambling market, attracting new users. In return, affiliates will receive lifetime payments by choosing any of the several commission plans presented, as well as a user-friendly design and interface of the program for tracking statistics.

Casino Portugal Afiliados

The Casino Portugal affiliate program allows you to receive regular income by attracting users to the casino of the same name. The only cooperation model offered is Revenue Share. Participants receive 40% of the site’s profit from attracted customers. Each user registered on the site has the opportunity to earn money on an affiliate program.

AffVip

AffVip is an affiliate program of one online gambling brand – 14Red Casino. This program was created to successfully promote the brand in the gambling market. With the help of affiliate support, the company promotes its own brand to attract new players, in response, the program offers stable payouts once a month, good conversion and commission without admin fees.

All British Afiliates

Appeared almost immediately after the launch of the casino of the same name. It allows you to receive regular passive income by attracting new players to the site. One model of cooperation is proposed – RevShare. On it you can make a profit on an ongoing basis. Participation in the affiliate program is available to every user registered on the casino website.

AffArea Affiliates

In 2018, the AffArea Affiliates affiliate program appeared in the online gambling segment, providing webmasters with the opportunity to earn money on traffic monetization for two well-known brands. This program offers three models of income generation and pays out twice a month with no limits on the maximum amount.

888 Affiliate Program

The 888 affiliate program was created to promote online casinos and other projects of the 888 family, including a bookmaker, a poker room and a bingo platform. For each site, certain commissions and earning models are provided, which are described in detail on a separate page of the site. 888 is a large and well-known brand in the gambling industry, which in 2014 had an official affiliate program 888 Affiliates. All promoted projects are licensed and available in different countries. 888casino’s main brand resource is translated into 10 languages and allows webmasters to refer players from many countries.

AffBritish Affiliate Program from WinBritish Casino

AffBritish affiliate program has appeared almost immediately after the launch of the casino called WinBritish. This program allows affiliates to receive regular passive income by attracting new players to the brand. AffBritish offers partners to earn on different payment schemes, providing all the necessary promotional materials and statistics for successful casino promotion.

79 Affiliates

79 Affiliates is an affiliate program that was created to promote several online casino brands – Refuel Casino, Mount Gold Casino, Amok Casino and Raptor Casino. Refuel Casino’s official affiliate program is a great way to earn extra money while promoting brands affiliates trust. The commission rate offered by this iGaming company starts at 30% and can be higher depending on affiliates performance. In addition, affiliates can choose between several payment models to find that suits best.

Rootz Affiliates

Rootz Affiliates is an affiliate program that was created to promote Wildz Casino, Caxino Casino and Wheelz casino. Established in 2018 and owned by Rootz Limited this iGaming program allows webmasters to generate income safely and comfortably through traffic from their sites with 25% and up to 40%, monthly revenue shares earning potential increased commission by alternative deals such as CPA plan, which can help to earn more. Rootz Affiliates has a license of the Malta Gaming Authority.

SilverSands Affiliate Program

Silver Sands Affiliate Program was created to promote online casino brand of the same name called Silver Sands Casino. Silver Sands offers its players games from the most popular providers, such as Real Time Gaming software. This program offers classic commission payout plans, fast payouts and easy navigation thanks to well-known software.